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Mission in a bottle : the honest guide to doing business differently-- and succeeding

Author: Seth Goldman; Barry Nalebuff; Choi, (Illustrator)
Publisher: New York : Crown Business, [2013]
Edition/Format:   Book : English : First editionView all editions and formats
Database:WorldCat
Summary:
In graphic novel format, the cofounders of Honest Tea present the history of the company and provide practical advice on launching a successful business, perseverance, and creative problem-solving.

The story of what happens when two outsiders to the beverage industry decide to make bottled tea that actually tastes like tea. Offer a wealth of insights and advice for idealists and entrepreneurs.

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Details

Genre/Form: Graphic novels
Comic books, strips, etc
Document Type: Book
All Authors / Contributors: Seth Goldman; Barry Nalebuff; Choi, (Illustrator)
ISBN: 9780770437497 0770437494
OCLC Number: 828056070
Description: 278 pages : illustrations (some color) ; 24 cm
Contents: Preface: Why we wrote this book --
Start-up: 1997-1999 --
Growing pains: 1999-2004 --
A brand emerges: 2004-2008 --
Epilogue: 2008-2012 --
Seth & Barry's 10 rules for the road.
Responsibility: Seth Goldman and Barry Nalebuff ; illustrated by Sungyoon Choi.

Abstract:

In graphic novel format, the cofounders of Honest Tea present the history of the company and provide practical advice on launching a successful business, perseverance, and creative problem-solving.

The story of what happens when two outsiders to the beverage industry decide to make bottled tea that actually tastes like tea. Offer a wealth of insights and advice for idealists and entrepreneurs.

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